Tuesday, February 25, 2020

Cutting Operating Cost Essay Example | Topics and Well Written Essays - 500 words

Cutting Operating Cost - Essay Example Therefore, by cutting operating costs, Method will be able to reduce its liabilities and increase its assets. This means that if the company had been spending $200 million on expenses, and then it manages to cut this to $150, the company will be able to decrease liabilities by $50 million. This, on the other hand, will increase the assets of the company by $50 million in the form of hard cash or money in the bank. The method may decide to invest in green business activities, which may prove to be expensive initially or in the short run. In order to undertake such activities, the company might be forced to purchase new equipment or upgrade its equipment to make sure that it is able to embrace green business activities. This may prove costly in the short run. However, in the long run, this may help the company save costs and improve efficiency. For instance, when method decided to improve the efficiency of their shipping, they decided to purchase biodiesel trucks. These were additional costs to the company. However, they helped the company to save on fuel used for shipping. This is due to the fact that the trucks that use biodiesel fuel are able to get 13% more miles for each diesel gallon. Yes, I think that over the years household companies have realized that green products can help them be efficient and save costs. Research conducted in the year 2008 showed that the use of eco-friendly household products was expected to rise from 3% in the year 2008 to about 30% by the year 2013. This is a huge increase and in order to tap into this market, many households companies have decided to go green. In addition to tap into this ever-growing market for eco-friendly household products, the companies may also have realized the benefits that they may enjoy by growing green.  

Sunday, February 9, 2020

Walt Disney and Customer Relationship Marketing Research Paper

Walt Disney and Customer Relationship Marketing - Research Paper Example The theme parks are one of the most preferred attractions with every park exhibiting different appeal and feeling. The Magic Kingdom is based on the structure of Cinderella Castle, Epcot exhibits the structure of Spaceship Earth, Disney’s Hollywood Studio is based on the structure of the Sorcerer’s Hat and the Disney Animal Kingdom looks like the Tree of Life. It can be assumed that with different structure and appeal, Disney has been successful in attracting different customers and can be considered as a good strategy (Koenig, David (2007). However, with things settling down, same attracting structures need to add value in terms of keeping the feeling of being attracted alive. The discussion aims at highlighting the customer relationship management practices of Disney along with developing and designing new practices to address key issues like sliding attendance figures of employees and decreasing revenues along with customer’s shift of attention towards other recreational activities in the absence of innovative CRM practices. Customer relationship management is considered one of the most important management tools enhancing business prospects by earning the loyalty and trust of customers for a long period of time. The study is based on the customer relationship management practices of Disney that offered great presence, reach and acceptance in the past. However, with the change in the social and demographic factors embedded with customer preferences; Disney is facing new challenges in the form of customer turnoffs, less customer attendance and decline in the interest and urges to visit the park. The customer relationship management of the organization has been quite commendable considering the high pressure in the service industry. It included the balanced mixture of technology interfaces and human interfaces but issues were not addressed and answered creating a need for another CRM practices or program with better prospects and feasibility.